With the reveal of the 2026 Subaru Outback Wilderness, Subaru has again taken the outdoor adventure vehicle to a whole new level. Built for the hardcore trailblazer, overlander, and explorer, this rugged SUV improves performance, design face-lift, and tech-savvy comfort. Called “Built for Bigfoot,” this truck is more than just a mythical creature name; it’s Built for real-life adventurers seeking the extraordinary.
With the resurgence of off-road-ready vehicles, Subaru launches a bold solution: the 2026 Wilderness. With additional power, a lift, and a modern off-road technology suite, this Outback isn’t just tougher—it’s more intelligent and competent than ever.
The Outback’s Off-Road Legacy Continues
The Subaru Outback has been a staple for years among those looking for a perfect combination of day-to-day drivability and off-road prowess. The Wilderness trim, which debuted in the first half of the 2020s, was developed for customers who demand a more rugged look and feel. You get beefier tires, more ground clearance, and trail-reach while maintaining the Outback’s proven reliability and versatility.
But here we are in 2026; the Wilderness trim has become a full-on trail conquering machine. This latest version is Subaru’s boldest and brawniest yet, loaded with all the kit required to take you well off the beaten path.
New Design Cues That Demand Attention
Last but not least, the 2026 Outback Wilderness has a presence that’s tough to miss. The SUV has a vastly redesigned front grille with a boxer bumper that earns it a meaner look. Blackout trim updated LED fog lamps and skid plates offer visual and practical updates to absorb rocks, brush, and trail debris.
Besides the popular Geyser Blue and Crystal White Pearl, Subaru has added a new anodized copper for exterior paint. This rugged and earthy option, which features a matte finish inspired by natural landscapes, allows you to stand out while blending in with the Wilderness.
Roof rails have also been beefed up, now capable of carrying an impressive 700 pounds of static weight, making it easier to manage rooftop tents and other rugged camping gear.
Power That Matches Its Presence
Behind the wheel, the 2.4-liter turbocharged BOXER engine persists and remains a turbocharged unit, but engineers have tweaked its tuning for the model year. It results in a healthy bump to 280 horsepower and 277 lb-ft of torque, both big jumps from the previous generation’s 260 hp.
Subaru also paired the additional power with a new Lineartronic® CVT, which benefits from retuned gearing to prioritize low-end torque. This improves smoothness while rock crawling or tackling technical climbs on steep grades. The 2026 Outback Wilderness can now tow trailers, boats, or other off-road toys with a max tow rating of up to 3,800 pounds.
Built for the Rough Stuff
Where the Outback Wilderness handles well is in its off-road capability. With 9.80 inches of ground clearance, it is one of the tallest vehicles in its class, beating out many SUVs and crossovers, traditional or otherwise. To maximize traction, the returned dual-function X-MODE® allows the driver to switch between terrain settings such as Snow/Dirt and Deep Snow/Mud.
The Yokohama Geolandar all-terrain tires wrapped around the 17-inch alloy wheels offer better grip and puncture protection and have improved durability over the years. The Wilderness also comes with a full-size spare tire, so you’re not stuck with a donut miles from civilization.
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Smart Tech for Off-Road Navigation
According to Subaru, the 2026 Wilderness features plenty of tech in the interior to aid adventurers in being better connected and informed. The new 11.6-inch STARLINK® multimedia system now features the addition of wilderness-themed navigation overlays, which highlight trail routes, elevation data, and terrain conditions. Regardless of whether you are heading to a remote trailhead or a backcountry camping location, the system is intended for you to be able to navigate with no second (or third) guessing.
Also new for 2026 is a advanced off-road camera system with a 180-degree forward view. Tight paths can be tricky, but this is where that comes in handy, along with boulders and ruts.
Interior Comfort with a Rugged Edge
A good compromise between comfort and toughness inside the Outback Wilderness Continued use of Subaru’s StarTex® water-repellent upholstery but now with contrast stitching and Wilderness-branded embossing on the headrest. Copper accents on the interior trim complement the new exterior copper paint option, uniting the whole rugged package.
The all-weather floor mats, rubberized cargo liners, and ample storage nooks accommodate wet dogs, muddy boots, or sandy surf gear. Cleanup is a breeze whether you’ve just returned from the ski slopes or the desert.
Safety That Never Takes a Day Off
Subaru’s most advanced EyeSight® Driver Assist Technology is standard on the 2026 Outback Wilderness. That bundle includes adaptive cruise control, lane keep assist, blind-spot monitoring, and pre-collision braking. These intelligent features help protect you from hazards on and off the road.
If your cargo area is packed to the roof, a new digital rear-view mirror provides a clear view of what’s behind, even when your sightlines are blocked.
Fuel Efficiency That Doesn’t Sacrifice Power
Despite its off-road focus, the Outback Wilderness achieves respectable fuel economy despite the added power. Subaru aerodynamics and a well-tuned engine with both a city and road drive make for good fuel economy for the Outback Wilderness, rated by the EPA at 23 mpg city and 28 mpg on the highway.
That makes the Wilderness an excellent option for long-distance adventurers looking to get equipped without compromising range.
Price and Launch Details
2026 Subaru Outback Wilderness MSRP $42,500 it still represents a great value to similarly equipped SUVs in the segment, as most of the new off-road features are standard at this price.
Pre-orders will be available in late fall 2025, and the first deliveries will hit dealerships in early 2026. Buyers can also select the new Adventure Package, which features a rooftop cargo basket, recovery straps, a portable solar charger, and additional underbody armor.
The Subaru Outback Wilderness is here, outperforming Wilderness editions. More power, new off-road hardware, trail-ready tech, and a rugged new design make it one of the most serious Subarus ever built. This SUV isn’t just an option for adventurers, campers, and explorers who live for the weekend getaway or who dream of going off the grid full time; it’s a game-changer.
A worthy partner on the quest for Bigfoot—or at least a reprieve from the ordinary—the Outback Wilderness will get you there and back again.