Written byKia is getting a head start on the 2026 model year with a price shocker for compact SUV shoppers. The 2026 Kia Seltos has a new starting price of $25,085, including destination, due to the introduction of a more affordable LX front-wheel-drive trim. That is a $1,000 price cut from last year’s base model, and a shrewd decision in today’s price-obsessed market.
After all, the Seltos has always represented excellent value in the subcompact SUV segment. However, with this pricing shake-up, Kia is aiming for a direct assault on the budget-conscious buyer who seeks tech, style, and practicality without exceeding $ 30,000.It also joins a wave of 2026 cars hitting the market aimed at affordability and versatility.
The LX FWD Is Back—and More Affordable
The LX FWD trim, which was removed from the lineup in 2025, makes a triumphant return. Now resurrected for 2026, this trim is the new entry-level model and reduces the Seltos’ base MSRP to $25,085—almost $1,000 less than the old base model, the FWD, which is priced at $26,085.
The LX FWD might be the most affordable option, but it’s not inexpensive in terms of features. That includes an 8-inch touchscreen, Android Auto, and Apple CarPlay, automatic headlights, keyless entry, and a bevy of driver-assist safety features such as forward collision avoidance and lane-keeping assist. The reintroduction of this trim offers first-time buyers or downsizers a more affordable entry point into the market—something we’ve also covered in our guide to new automobiles under $20,000.
Trim Pricing Across the Lineup
Here’s the price breakdown for the 2026 Kia Seltos lineup (MSRP includes destination):
- LX FWD – $25,085
- S FWD – $26,085
- S AWD – $27,585
- EX AWD – $28,485
- X-Line AWD – $30,185
- SX AWD – $31,285
The top-end SX AWD now starts at just over $31,000 and comes with premium features, including a 10.25-inch digital instrument cluster, navigation, Bose premium audio, and LED headlights.
While the Seltos won’t compete with SUVs that tow over 5,000 lbs, it shines with modern tech and efficiency that’s ideal for everyday driving.
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No Major Changes for 2026—And That’s a Good Thing
Aside from that pricing revision, the 2026 Seltos remains unchanged from the 2025 version. That includes the same handsome design first dropped on the SUV during its mid-cycle refresh and the same engines:
- A 2.0-liter 4-cylinder engine with 146 horsepower and a CVT
- A 1.6-liter turbocharged engine with 195 horsepower, paired with an 8-speed automatic (available in the X-Line and SX trims)
Fuel mileage remains strong, with the LX FWD achieving 28 mpg in the city and 34 mpg on the highway in EPA testing. The CVT-equipped engine may not excite enthusiasts, especially those who prefer cars that don’t have CVT transmissions, but it delivers smooth and efficient operation for daily use.
Once inside, the cabin still impresses with premium materials and user-friendly tech. With options such as twin 10.25-inch screens, ventilated front seats, and a power liftgate, the Seltos surpasses some of its rivals at the same price.Though it doesn’t offer three-row seating like the top SUVs with captain seats, it delivers excellent value for small families or commuters.
Value, Versatility, and Affordability
Now that it has been updated, the 2026 Kia Seltos becomes one of the best-value compact SUVs on the market. It goes toe-to-toe with competitors such as the Hyundai Kona, Mazda CX-30, and Honda HR-V.Compared to these rivals, the Seltos holds its ground — and in fact, we explored the difference in our Ford Escape vs. Kia Seltos comparison.
The return of the LX trim should please more budget-conscious crossover fans. For their part, features-packed, well-equipped SUVs for under $26K are an increasingly scarce commodity in an era when the average putting-out-the-door cost of a new car remains stubbornly close to $47,000.
Smart Pricing for a Strong Seller
The 2026 Kia Seltos doesn’t break new ground — and it doesn’t need to. With crisp styling, solid performance, and now an attractive starting price, it remains one of the go-to choices for those seeking utility and modern tech without overspending.
With the return of the LX FWD, the Seltos offers value-centric shoppers even more reason to consider taking a second look, here in 2026. And if you’re shopping for a budget-minded Seltos remains an intriguing proposition, despite being an SUV.
